Latest Articles


5 Ways to Protect Your Business and Personal Credit Scores During a Crisis

Last updated: 04/21/2020

Between uncertain cash flow and concern over how to meet financial obligations such as payroll and bills, it's a stressful time to be a small business owner. Many entrepreneurs...

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How to Define a Workflow That Keeps Content Production On Track

Last updated: 04/21/2020

Editor’s note: Want to get your content production on a formal track? Check out this article from a few years ago. Is your content often delivered late? Do you have trouble...

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5 Ways to Pivot Your Business During a Crisis

Last updated: 04/21/2020

“It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is most adaptable to change.” —Charles Darwin. In a matter of...

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Will Social Commerce Rule Social Media in 2020 - Social Media Explorer

Last updated: 04/20/2020

Will Social Commerce Rule Social Media in 2020 by dougbrown | April 17, 2020 Social commerce is the next big thing for brands to tap into. Do you want to know how? Or are you a...

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How Marketing Should Be Seen as by Entrepreneurs

Last updated: 04/20/2020

How Marketing Should Be Seen as by Entrepreneurs Did you know  poor marketing strategies  can lead to the failure of a business? As an entrepreneur, you have to master...

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Put Your Brand Purpose Into Practice

Last updated: 04/20/2020

It appears that while the pandemic may be temporary, consumer attitudes and behaviors won’t be. A recent study from Morning Consult shows that buying behavior, consumption...

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How to Track Influencer Marketing Success: 6 Effective Ways

Last updated: 04/20/2020

Influencer marketing may have quickly become one of the most popular methods of digital marketing. However, it’s far from perfect, and one of the major reasons for that is the...

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4 Franchise Management Tips for Growing Your Business

Last updated: 04/20/2020

Law 4 Franchise Management Tips for Growing Your Business There are a couple of ways to venture into business: start a new business from scratch, acquire an existing one, or buy...

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Understanding Why Managed IT Services Need Social Media Marketing

Last updated: 04/19/2020

Law Understanding Why Managed IT Services Need Social Media Marketing Fifteen years ago, when Facebook was still The Facebook, many people questioned if social media was...

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The Difference Between Digital Marketing and Social Media Marketing (and Why You Should Care)

Last updated: 04/19/2020

Many people use digital marketing and social media marketing interchangeably. They believe that engaging in different social media platforms is digital marketing, but this is...

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What is the future of brands within closed ecosystems?

Last updated: 04/19/2020

With so many consumers using services with walled gardens – also known as closed ecosystems – it’s unsurprising that consumer expectations have shifted to demand the same...

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Online Marketing: How Important are Visually Appealing Websites?

Last updated: 04/19/2020

Online Marketing: How Important are Visually Appealing Websites? If your website doesn't look good, what's the point of having one? Coming up with a great digital marketing plan...

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