Latest Articles


During Coronavirus, Brands Should Lead, Not Sell

Last updated: 04/11/2020

“Staying in because of the pandemic? Here are some recommended pajamas that’ll make you feel comfy.” Who hasn’t been inundated with email from companies trying to sell something...

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4 Statistical Reasons Data Security Should Be a Top Priority for Small Businesses

Last updated: 04/11/2020

Data security shouldn't only be a concern for Fortune 500 companies. In fact, if you run a small business of your own, now's the time to start taking it seriously. In the age...

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12 Most Common Social Media Marketing Mistakes and How to Avoid Them

Last updated: 04/11/2020

It seems like the whole world’s on social media now and for that reason, every company is exploring and using social media as a marketing channel to pitch their products to...

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Social Distancing Makes Consumers Want To Engage More With Brands, Ads, Content

Last updated: 04/11/2020

I never thought brands should completely pause advertising during this crisis. Hearing from the brands we love is one constant U.S. consumers have these days. It turns out I'm...

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How is online advertising changing during the Covid-19 pandemic?

Last updated: 04/11/2020

Advertisers shouldn’t have an all or nothing approach during the Coronavirus outbreak, instead they need to refine the precision of brand safety and communicate more with...

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7 Low-Cost Marketing Tactics That Deliver Surprising Results

Last updated: 04/10/2020

According to the U.S. Small Business Administration, start-ups and small scale businesses should set aside at least7%-8% of gross revenue for digital marketing. For a company...

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9 Essential Real Estate Marketing Materials You Must Have

Last updated: 04/10/2020

Law 9 Essential Real Estate Marketing Materials You Must Have Marketing materials represent your real estate business and can bring leads for future commissions. Missing out on...

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Avoid These Common Challenges When Marketing Your Business - Due

Last updated: 04/10/2020

Your small business provides an excellent product or service. But, you have a problem attracting your target audience. Sound familiar? Here are a few common challenges when...

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Top 5 Benefits of Digital Marketing

Last updated: 04/10/2020

Top 5 Benefits of Digital Marketing Yet to invest in your digital marketing? That's a problem you'd do well to rectify - and fast! Why? Because the internet is your ticket to...

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Inexpensive Ways to Build a Stronger Internet Presence for Your Brand

Last updated: 04/10/2020

Law Inexpensive Ways to Build a Stronger Internet Presence for Your Brand Building an internet presence has never been more accessible. But that doesn't mean it's any easier....

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How to Personalize Ads Without Being Too Creepy

Last updated: 04/09/2020

Filter by Topic Personalization: How to Be Less Creepy While Doing It In today’s world, where everything’s been tried and tested, at least marketing-wise, brands are trying to...

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How To Manage A Google Ads Charity Ad Grant Account | The Online Advertising Guide

Last updated: 04/09/2020

Google gives charities a $10k grant per month to use on Google Ads. It’s a generous system which really helps many charities out a lot. However, this ad grant comes with a lot...

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